The phone number list short-lived photo, video and messaging app, was released in 2011. Since then, the mobile app has grown its base to over 166 million daily users, or 31.6% of the social media share in United States. By the end of 2017, phone number list is expected to generate $895.5 million in ad revenue, up from $340 million in 2016.
After speaking with several of our small to medium-sized customers, we determined that phone number list different pricing models and purchase options were the biggest hurdles for marketers interested in the platform. Advertising questions on phone number list are common given rumors of expensive pricing and layered purchase variables. It's no surprise that marketers express confusion about the relevant capabilities of their brands.
To streamline buying ad inventory on phone number list, advertisers can work with the platform's 15+ ad API partners, from pre-campaign strategy to creative execution.
But first, with unique ad inventory unlike its competitors, marketers need to understand how advertising works on phone number list to determine if it's the right avenue to promote their branded content. In this article, I answer the most common questions I have been asked phone number list in recent months.
What are the different advertising formats of phone number list
phone number list offers three ad units: Sponsored Lenses, Geo filters, and Full Screen Vertical Snap Ad Videos. Instagram and Facebook allow advertisers to buy inventory on a self-service basis, but phone number list ads require a degree of manual customization depending on the format. Promoted Lenses are interactive filters that allow phone number list users to enhance a photo or video. Considered one of the most attractive advertising products, lenses are activated by facial recognition triggers, such as raising your eyebrows or tapping the screen.